Low Testosterone Lead Generation

Need help driving more Men’s Health leads?  No problem! We can definitely help you!

There are a lot of different approaches to getting more patients into your men’s health clinic. People use radio ads, billboards, and other mass marketing approaches, but all of these approaches have a high cost and low return on investment because they are shotgun approaches. These marketing approaches blast a message out to as many people as possible and hope that a few potential clients hear the message. 

Testosterone Leads On Google Ads

There is a much more effective way: Google Ads. This is the way everybody shops for basically everything. When you want to find a restaurant or a new pair of shoes you search for it online. Marketing in this way allows you to connect with people who not only need you but are looking for your help. Google Ads are also great because you can scale them to your clinic’s needs. You can spend as little or as much as you want, and you can set the geographic radius of the ads so you are only connecting with people who live close enough to book an appointment. 

If you do decide to setup a Google Ads account, make sure you are careful with your keyword syntax. For instance, if you want to target the term “Low T Treatment Near Me”, you would want to input it is as one of the following:

Testosterone Leads Keyword Examples

+Low+T+Treatment+Near+Me

[Low T Treatment Near Me]

“Low T Treatment Near Me”

Otherwise, if you just enter the terms low t treatment near me, it is considered a broad match, and Google can replace each word with anything that they feel is relevant. This will make your ad less targeted. For example, this same broad match term might show up for the search query: looking for bodybuilding supplements near Orlando and you could be in San Francisco.  So, be careful with match types.

Testosterone Leads Geo-Targeting

Another thing to be wary of is your location targeting.  Always set your locations to target people search “in” your area, not “in our about” your area.  If you fail to do this, you will target people all across the world.  I’m not sure why Google does this by default, but it seems like an extra way to make them cash.

Other Lead Sources

Is Google the only place to find new prospective clients?  Absolutely not.  Instagram, Facebook, Bing/Yahoo, and LinkedIn are among some of the other great networks you can use to drive new Men’s Health Leads.

Entrepreneur with a focus on Lead Generation, Google Adwords, Bing Ads, and Conversion.